
InnoRetail Asia Congress 2023
IN-PERSON EVENT | Singapore | Feb. 22-23, 2023
Asia's Leading Retail, eCommerce & Digital Marketing Conference
The balance of power in the retail industry has tipped decisively. Digital is empowering customers. Range and pricing is transparent; loyalty is scarce. New channels and competitors are setting expectations of convenience, value and experience that are hard to match profitably. However disrupted they are today, retailers know they must evolve quickly, and keep evolving, because this revolution will continue.
Gone are the days of shopping at traditional retail stores. Today, e-commerce plays a significant role in how businesses sell and consumers buy. It accelerates the buying process and enables cost reduction. Now, companies around the globe can enjoy access to a broadened target market and affordable advertising.
Digital marketing refers to the creation and dissemination of content through digital media channels—websites, landing pages, social media, email, and mobile applications—and the promotion of that content using a variety of strategies across paid, earned, and owned digital channels, including SEO, SEM, pay-per-click (PPC) advertising, content syndication, social, email, text, and more.
Digital transformation driven by Industry 4.0 and national digitalisation initiatives, has given rise to demand for DSC graduates. E-commerce and COVID-19 have disrupted traditional supply chains, accentuating the need for digital transformation. Supply chain and logistics companies are increasingly adopting new technologies and developing new capabilities in artificial intelligence (AI), the internet of things (IoT), and robotics as part of the transformation efforts.
The Metaverse will transform how retailers interact with customers, how work is done, what products and services companies offer, how they make and distribute them, and how they operate their organizations. Just like the beginning of the digital era, retailers that accelerate through this wave of technology disruption will likely be those who are better positioned for the future. The good news is that retailers have more notice of what's to come and can start investing and experimenting today.
In a market flooded by endless product options, retail success comes down to one thing: customer experience. But delivering a memorable and consistent retail customer experience in an omni-channel world is easier said than done. The transactional relationship between retailers and their customers have largely evolved and new expectations are in place. Physical and digital experiences must flawlessly connect, operational efficiency must be achieved and data must be effectively utilized to develop useful customer insights.
Main Conference
Sub-Streams
Buffet Lunch
Documentation Package
Main Conference
To know more Brands
3 One to One Meetings
Known by 400+ Delegates
Reported by all Media Partners
Main Conference
Standard Exhibition Booth
3 One to One Meetings
Sub-Streams
Documentation Package
InnoRetail set up the award which aims to encourage retailers, brand owners, retail technology and various retail enterprise service solution providers with potential for technological innovation and business innovation, and promote digital innovation and openness in the new retail field. The construction of the ecosystem promotes the healthy and sustainable development of the industry. The award will be discussed and selected by a jury committee composed of professionals from industry associations, industry alliances, media and consulting companies and other institutions. Platform and media volume Industry and social release and recommendation. For the application process, please refer to the "Award Application Form" or consult with the Organizing Committee.